Goodbye, photo studios. Hello, colormass virtual photoshoots – TechCrunch

Shared from TechCrunch IKEA is a leader among those that have pushed the limits when it comes to using digital imaging to take product marketing to the next level. When you look at an IKEA […]

NYX Cosmetics, known for its “digital-first” marketing strategy, launches an app called Makeup Crew – TechCrunch

Shared from TechCrunch NYX Cosmetics describes itself as a “digital-first” brand, eschewing traditional ad buys in favor of customer selfies it shares on social media, including an Instagram account with 11.7 million followers. That strategy […]